IndustryThe Profitable IV Menu: How to Build, Price, and Source for Real Margin in 2026
Most IV menus are built backwards — owners copy a competitor’s list, mark up the bag, and hope volume covers the rent. The clinics actually printing profit in 2026 engineer the menu: anchor drips that fill chairs, premium add-ons that carry the margin, and a sourcing strategy that protects both. Here’s how to model real net margin, architect a two-tier menu, price on value, capture recurring membership revenue, and source compliantly so your margin never becomes a liability.
·Kevin Claussen